Masonry Magazine February 1976 Page. 21
Re-elect Farnum President of AMG
Board President Bernie Farnum and the entire nine member board of directors were re-elected to head the Arizona Masonry Guild during the organization's recent 18th annual meeting. Farnum, a sales representative with Arizona Portland Cement Company, and other board members representing masonry contractors, suppliers and manufacturers, were named to one-year terms.
Officers of the Arizona Masonry Guild installed last week are shown above with Guild staff officials. From left are: Brooks Billings, industry coordinator: Bernie Farnum, president: Joe Talafous vice president; Ed Young, treasurer; and Guild Executive Director Paul H. Rosensteel. Not shown is John Vickers, secretary.
Other top officers elected for 1976 were Joe Talafous of Southwest Caulking Co. as vice president; John Vickers of Vickers Masonry as secretary; and Ed Young, Sr. of AAA Masonry as treasurer. The five re-elected directors are Bart Del Duca, Jr., Del Masonry; Jim Fraser, Phoenix Cement: Dick McKechnie, McKechnie Masonry: Hank Slicer, Phoenix Brick Yard; and Jim Wilson, Superlite Builders Supply Company.
IMI Receives Three Awards
The International Masonry Institute (IMI), which is the promotion arm and resource center of the masonry industry in North America, is the recipient of three, recent awards, according to IMI Executive Director Neal English. They Are: A certificate of Excellence for the Seventh Annual Addy Awards Competition. The award was for IMI's 30-sec. television commercial titled "The Bricklayer" seen on NBC-TV's NHL Stanley Cup championship playoffs, and now being used on local TV by IMI spin-off promotion groups.
Architectural Record, with the largest circulation of all magazines published for design professionals, honored IMI for its advertisement featuring brick arches designed by the late Louis I. Kahn, FAIA, for the new capital of Bangladesh. The ad was pitted against 100 ads of competitors in the issue and ranked first in every category of readership and subscriber recall. Ad copy stated, "I asked the brick what it liked and the brick said, I like an arch."
IMI's film First Principles shot on location in Italy, Bangladesh, India and North American locations, won a coveted "Chris" award for outstanding achievement in film at the Columbus Film Festival, one of the top international film festivals. The IMI, color film traces the development of loadbearing-masonry architecture through the ages. It is among the most widely-received architectural films produced in the U.S. in recent years. Featuring contemporary masonry structures designed by the late Louis I. Kahn, FAIA, the film is being repeatedly used in all accredited schools of architecture in the U.S. and Canada and is distributed on free-loan by Association-Sterling Films.
The TV commercial, magazine advertisement and film were produced by IMI's PR-ad agency Henry J. Kaufman & Associates of Washington, D.C., under the direction of Executive Vice President Robert Denny and Senior Vice President Ray Lackey, with Tom Herron as Account Executive.
NBS Establishes Speakers Bureau
The Commerce Department's National Bureau of Standards (NBS) has established a nationwide speakers bureau to provide information on the growing use of the metric system of weights and measures.
Dr. Ernest Ambler, NBS acting director, noted that more than 125 educators, weights and measures officials, and other knowledgeable persons in 47 states have agreed to act as resources for metric information in their regions. Eventually every geographic region in the country will be covered.
The NBS acting director said that Jeffrey V. Odom, chief of the NBS Metric Information Office, will serve as the contact point to link up interested groups with available speakers. Specific arrangements will be worked out between the designated speakers and the group or organization.
Each speaker will receive detailed information and a set of slides from NBS. "This will permit the speakers to offer timely, authoritative information on the metric system and metric conversion," Ambler said.
Groups and organizations desiring information on metric speakers in their state should contact the National Speakers Bureau, Metric Information Office, Room A166, Technology Building, National Bureau of Standards, Washington, D.C. 20234.
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