Masonry Magazine February 1980 Page. 35
Mason Contractor News
# IMI's Marketing Plans Broadened for 1980
The Board of Trustees & Advisors of the International Masonry Institute (IMI) have approved a broadened marketing program for 1980 that integrates national advertising with a broad range of public relations projects, merchandising, and a strong intra-industry communications campaign. Among the highlights are:
* A multi-dimensional national advertising program that includes a year-long trade and professional magazine campaign directed to architects, engineers, building owners and public officials.
* Major new initiatives in the field of professional education involving schools of architecture and engineering.
* Production of marketing materials aimed at two marketing problem areas-fireplaces and metal stud/masonry wall systems.
* Execution of a campaign designed to create a long-range favor-
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# Nashville Chapter Honors Bob Sneed
R. R. "Bob" Sneed, veteran mason contractor and long-time supporter of MCAA, was recognized for his loyalty and countless personal service contributions to the Association at the regular monthly meeting of the Nashville Chapter of MCAA at the Silver Wings Restaurant on November 12, 1979. He was presented an Honorary Membership Certificate in MCAA by his son Bill (left in the picture), current president of the Nashville Chapter. Also present for the ceremony was Bill's son, Andy (right). Together, the group represented three generations of Sneeds. Bob was elected Secretary of MCAA in 1953, a post he held for two years, served on numerous MCAA committees, and was one of 20 mason contractors who attended MCAA's meeting on Mackinac Island, Mich., on August 27, 1950.
# Masonry Research Advisory Panel Named
Washington, D.C.-The Masonry Research Foundation has announced the names of 23 leaders in the fields of building, building design and government who have been appointed to the Foundation's newly created Masonry Research Advisory Council. The role of the Council, which held its inaugural meeting Feburary 3-6 in Port St. Lucie, Fla., will be to look at the total research needs of the masonry industry and recommend both the research projects needed and the persons and institutions qualified to meet those needs, according to John T. Joyce, president of the Foundation.
"This meeting brought together outstanding members from many fields and disciplines academia, architecture, engineering, construction and government," Joyce said. "We are honored by the caliber of the individuals who have agreed to serve and look forward to the development of the hard and high quality research that will benefit the masonry industry and all its clients."
Joyce noted that "product manufacturers, contractors and unions are united in their efforts to encourage and help develop this much-needed research."
The members appointed to the Advisory Council are:
Prof. Ernest L. Buckley, School of Architecture and Environmental Design, University of Texas at Arlington; Dean Hugh Burgess, College of Architecture, Arizona State University; Dean Dale A. Carlson, College of Engineering. University Washington:
Donald L. Carr, National Association of Home Builders. Washington. D.C.;
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# Schwing Heads Up AIA
Charles E. Schwing. FAIA, founder and president of Charles E. Schwing & Associates, Baton Rouge, La., has been elected president of the American Institute of Architects (AIA).
# MCA of Dayton Observes Its 30th Anniversary, Presents Design Awards
The MCA of Dayton celebrated its 30th anniversary on Friday evening, December 7, 1979, with a banquet and dinner dance at the Miami Valley Country Club in Dayton, Ohio. Held in conjunction with the event was the annual architectural and engineering awards presented by the Masonry Institute of Dayton.
The Award of Excellence (Architecture) was presented to John Ruetschle Associates for the design of the West Carrollton Civic Center, a facility combining a library and detention center. Awards of Merit (Architecture) were given to Titsch & Dunker for Beavercreek Branch Library: Lavin. Porter & Smith for West View School. and to Smallwood & Associates for Fire Station #13. City of Dayton.
Award of Excellence (Engineering) for 1979 was presented to the firm of Richard Shell & Associates for the West Carrollton Civic Center.
Hoying Masonry was awarded the Craftsmanship Award for its work on the West Carrollton Civic Center and Beavercreeck Library.
Dick Mathews presented to George A. Miller, MCAA executive vice president, an attractive desk set for his 30 years of service to the Mason Contractors Association of America.
The program was planned by Richard Matthews, president of the Dayton Chapter and the Institute, and James Timmerman, Institute advisor. Assisting in the presentations were Ray Lackey. IMI Executive Director. and George Miller.
# General Portland Buys Tennessee Land Tract
General Portland. Inc. has announced it is in the process of completing the purchase of more than 3,000 acres northeast of Chattanooga. Tenn.. in McMinn County.
The Dallas-based cement producer said it was purchasing the land to provide future raw material reserves for producing cement or construction aggregates.
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