Natural stone veneer is a durable, versatile, and aesthetically pleasing building material that has been used for centuries. It adds timeless beauty to masonry projects while offering structural integrity and resilience. But how does natural stone veneer

Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE: WLK), has introduced a next-generation Board & Batten profile for its Royal® and Exterior Portfolio® vinyl siding lines. Maintaining the timeless charm of Board & Batten whil

As seasonal changes bring high winds and fluctuating temperatures, masonry projects face unique challenges. These conditions can stress vertical structures, requiring reliable bracing, while temperature swings may lead to a need for masonry restoration. A

Question As a last step in our hiring process, we require a candidate to pass a background check after they have been interviewed. Recently, a background check came back with an arrest listed. Are we allowed to turn down the candidate due to the arrest?

Clay thin brick may be the single most versatile product currently on the market in the building materials industry. If you haven’t yet dabbled with installing it, give it a try! Not only is thin brick great for the DIY’er, but it is a smart selection for

Marketing for any type of business is one of the most crucial parts of operating a company. Sometimes the thought of marketing is overlooked because businesses are too focused on the operational aspects, but in reality, marketing is just as important. No

Innovation can come in the most unlikely of places, even in the masonry industry. Despite being one of the oldest trades, incremental innovation has allowed those tasked with building everlasting structures to stay more efficient and cost-effective than e

The rhythmic clink of trowels, the precise placement of bricks, the transformation of raw materials into enduring structures – masonry is both an art and a science. Yet, in today's fast-paced construction landscape, even the most skilled masons face chall

Architectural cast stone has long served as a cornerstone of American commercial, residential, and hardscape construction, blending timeless aesthetics with modern engineering. Defined by its capacity to replicate natural stone with unmatched precision, c

Brick’s versatility has made it an architectural staple for centuries, adapting to the evolving trends, demands and challenges of the building industry. In 2025, modern advancements in brick continue to influence the way architects, designers and builders

Spherical Block, LLC and Geopolymer International are working together to develop new concrete technologies and products for the construction industry. These two firms have been approached over the past few years by companies, individuals and investors fr

Masonry work is a trade built around craftsmanship, strength, and precision. However, it's also a profession that comes with risk. From falling bricks and collapsing walls to sharp debris and rough, uneven surfaces, masonry job sites can be hazardous for

Masonry mortar is an ancient building material, yet it remains central to the modern construction industry. Its combination of resilience and forgiveness has enabled the creation of ancient architectural masterpieces through contemporary skyscrapers. Alon

With challenges such as labor shortages, rising costs, and increasing competition, masonry businesses must find ways to work smarter, not just harder. Fortunately, construction technology and software solutions tailored to field management and operations

Transforming spaces with warmth, character and a touch of rustic charm doesn’t always require a complete overhaul, but can be quickly and efficiently achieved with manufactured stone veneer (MSV). Whether your customers are looking to elevate the look of

Building a World-Class Brand The world is dominated by brands, from behemoths like Amazon and Coca-Cola to niche industry players like our team at Amerimix. Regardless of their scale, a strong brand is the key to unlocking product trials, customer prefere